What Makes a Good Music Video?

• Short clips and different locations will help avoid viewer fatigue, with contrasting backgrounds and a well composed mise en scene the viewer will enjoy the music video
• Costume changes are also another aspect that avoid viewer fatigue, when the performers wear various costumes it causes the video to be more interesting
• Performance; people in the video have to exaggerate their performance to make it more creative and exciting
• For the performance to be effective the cast have to have alot of confidence
• The lip syncing has to be perfectly on time for the performance to be effective, if it isn't on time the video will not look proffesional

I believe Lady Gaga's Paparazzi is a good music video, there are many different locations which makes the video more fun and interesting. She also has over 6 costume and location changes, each costume is completely contrasting making the video quite different and querky. Many different shot types have been used to also avoid viewer fatigue. There are a range of colours involved in the video, there isn't one main colour that is prominent therefore there is different things to be looking at and focusing on. I also think the lighting in this video is quite effective, it varies from light to dark creating different moods.